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Since its establishment in 1862, the Bacardí family has faced a multitude of trials and tribulations. Fire, prohibition in the 1920s, the Cuban Revolution in the 50s, and finally exile in the 60s. But somehow, the Bacardí family didn’t just survive–they thrived. Their passion for crafting quality rum and untameable spirit brought them through everything fate could throw at them. Watch the video to see how BACARDÍ’s true passion cannot be tamed, then check out Facebook.com/Bacardi to learn more about the Bacardí family story.