Nickelback Hilariously Spoof Own “Photograph” Video for Google Photos Commercial: Watch

"Falling down the photo rabbit hole/ Is it my hair or just a ramen bowl"

Nickelback Google Photos Commercial
Nickelback Google Photos Commercial, via Google

    Nickelback have long been one of rock’s most parodied acts, but the latest mockery of the band comes courtesy of Nickelback themselves. The Canadian rockers have hilariously spoofed their own “Photograph” video in a new commercial for Google Photos.

    The multiplatinum group’s 2005 music video has been the inspiration for countless memes and even a Donald Trump tweet that was eventually blocked by the band over copyright issues. The image of frontman Chad Kroeger holding up a picture frame, with the words “Look at this photograph”, provides a blank slate for endless fun.

    In the Google commercial, Nickelback poke fun at the original song and video with newly written lyrics that even dare make fun of Chad Kroeger’s signature curly locks: “Falling down the photo rabbit hole/ Is it my hair or just a ramen bowl.” The clip features goofy photos of the band through the years, as Kroeger further sings about “regretting all my hair styles.”


    Despite a steady stream of mockery over the years, Nickelback will always have the proverbial last laugh, considering they’ve sold millions upon millions of albums. That said, it’s cool to see they have a sense of humor about it all.

    As Slipknot singer Corey Taylor pointed out last year, Nickelback have since passed the baton to Imagine Dragons as the world’s most hated band. Just give it another 10 years before Imagine Dragons parody “Radioactive” for a commercial promoting nuclear power plants.

    Check out Nickelback’s highly entertaining Google Photos commercial below, followed by the full lyrics to the reworked song and the band’s recent appearance on Consequence of Sound’s Kyle Meredith With … podcast.


    New Nickelback “Photograph” Lyrics for Google Photos Commercial:

    Look at this photograph
    Every time I do it makes me laugh

    Must have shot a million more
    Of my dessert but I don’t know what for

    And this is where we come from
    These matching suits are looking pretty dumb

    Falling down the photo rabbit hole
    Is it my hair or just a ramen bowl.

    Oooohh, my eyeeees

    Every memory regretting all my hair styles
    If you wove it all together, it would go for miles
    It’s hard to braid it, time to shave it.
    Good-bye / Highlights

    Every memory we never have to look for
    They no longer have to spread out on the bedroom floor
    It’s time to say it, gotta say it
    Good times, Good times

    Look at this photograph
    Every time I do it makes me laugh

    Every time I do it makes me…

    Listen via Apple Podcasts | Spotify | Google Play | Stitcher | Radio Public

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